This is the first post in a series of four posts about corporate takedowns. Today’s post is about American Apparel. Next Tuesday’s post is about Theranos. The third post on March 17 is about Facebook, focused on the recent Cambridge Analytica data sharing revelations. The fourth and final post, on March 24, will discuss Gawker.
American Apparel was once one of the largest apparel companies in North America. Founded in 1989, at its peak in the early 2010s the company had over 250 locations. It was widely-known for its provocative, attention-grabbing advertisements and trendy yet utilitarian clothing.
However, after several years of not operating profitably and dogged by controversy courted by its founder, Dov Charney, and his attendant legal troubles, American Apparel filed for bankruptcy in 2015 and in 2017 was sold to the Canadian apparel company Gildan Activewear. While the company’s manufacturing operations and headquarters were once based in Los Angeles, American Apparel is now an online-only retailer and makes most of its clothing, which is still touted as ethically-produced, in international locations.